Projects.
I am proud to have worked, as part of the
project team, on some incredible developments.
GEON, Albion, Qld.
Multi-disciplined property company.
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GEON
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Manage the corporate and retail marketing for the company.
Marketing strategy | Brand refresh | Marketing material | Budget | Digital | Social media | Website redesign & management | EDM strategy | Public relations | Reporting | Stakeholder management | ROI analysis | Photography
Smith Collective Retail, Southport, Qld.
6,280 sqm retail precinct.
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Grocon
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Manage the marketing for the retail precinct and support the leasing strategy.
Marketing strategy | Marketing material | Budget | Advertising | Digital | Social media | Website | EDM strategy | Signage |
Public relations | Reporting | Stakeholder management | ROI analysis | Photography
Kepnock Town Centre, Kepnock, Qld.
5,715 sqm shopping centre.
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Prime Project Property Development
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Managed the marketing for the grand opening of the newly constructed shopping centre.
Marketing strategy | Marketing material | Budget | Advertising | Digital | Social media | Website | EDM strategy | Signage |
Media strategy | Public relations | Reporting | Stakeholder management | ROI analysis | Photography | Event management
Mt Stirling Farm & Cottages, Glen Aplin, Qld.
Luxury farm accomodation.
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Ben Morgan & Louise Larsson
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Managed the marketing strategy and brand identity from inception.
Marketing strategy | Brand identity | Website development & management | Signage
Pikos, Fortitude Valley, Qld.
Property developer.
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Pikos
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Managed the corporate marketing requirements, assisted with project marketing.
Brand refresh | | Social media management | Website management | EDM strategy | Public relations management | Project marketing
Rivello, Hamilton, Qld.
150 riverfront apartment project.
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Brookfield Residential Properties
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$149 million
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Managed the marketing for the brand development, pre-launch, launch & sell down.
Marketing strategy | Brand identity | Marketing material | Budget | Advertising | Digital | Social media | Website | EDM strategy |
Media strategy | Lead nurture | Sales office | Public relations | Reporting | Stakeholder management | ROI analysis |
CGI co-ordination | Photography
Gallery House, Hamilton, Qld.
315 riverfront apartment project.
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Brookfield Residential Properties
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$292 million
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Managed the marketing for the life of project; brand development, pre-launch, launch & sell down.
Marketing strategy | Brand identity | Marketing material | Budget | Advertising | Digital | Social media | Website | EDM strategy |
Media strategy | Lead nurture | Sales office | Display apartments | Public relations | Reporting | Stakeholder management |
ROI analysis | CGI co-ordination | Photography
Pinnacle, Hamilton, Qld.
162 riverfront apartment project.
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Brookfield Residential Properties
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$132 million
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Managed the marketing for the life of project; brand development, pre-launch, launch & sell down.
Marketing strategy | Brand identity | Marketing material | Budget | Advertising | Digital | Social media | Website | EDM strategy |
Media strategy | Lead nurture | Sales office | Display apartments |
Public relations | Reporting | Stakeholder management |
ROI analysis | CGI co-ordination | Photography
Link, Hamilton, Qld.
32 apartment project.
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Brookfield Residential Properties
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$17 million
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Managed the marketing for the life of project; brand development, pre-launch, launch & sell down.
Marketing strategy | Brand identity | Launch | Marketing material | Budget | Advertising | Digital | Website | Reporting | ROI analysis | CGI co-ordination | Photography | Stakeholder management
Promenade, Hamilton, Qld.
172 riverfront apartment project.
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Brookfield Residential Properties
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$117 million
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Managed the marketing of teh project post completion to sell down.
Marketing strategy | Advertising | Brand management | Digital | Marketing material | Budget | Advertising | Public relations | Reporting | Photography | Display apartments | Stakeholder management
Bluewater, Cairns, Qld.
947 lot masterplanned community.
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Brookfield Residential Properties
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$140 million
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Marketing strategy | Budget | Digital | Brand management | Advertising | Website | Social Media | Marketing material | Public relations | Reporting | Photography | Stakeholder management
Portside Wharf, Hamilton, Qld.
12,000 sqm riverfront retail precinct.
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Brookfield
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$1.3 billion
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Managed the marketing for the retail asset.
Marketing strategy | Advertising | Brand refresh | Digital | Marketing material | Budget | Advertising | Social media | Website | Public relations | Event management | Reporting | Stakeholder engagement | Photography | Consultant management
Fairfield & Co, Idalia, Qld.
6.5 ha retail & lifestyle precinct.
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GEON
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$125 million
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Manage the marketing for the retail precinct and support the leasing strategy.
Marketing strategy | Marketing material | Budget | Advertising | Digital | Social media | Website | EDM strategy | Signage |
Public relations | Reporting | Stakeholder management | ROI analysis | Photography